SCHEDULE A 1-1

Prepare for the adventure.

INFRASTRUCTURE FOR THE JOURNEY AHEAD.

INFRASTRUCTURE FOR THE JOURNEY AHEAD.

ECOSYSTEM

Our ecosystem embodies the influencer infrastructure supporting the mobilization of intelligent innovation.

SERVICES

We deliver services in five phases.

  • For organizations needing deep insights into their current state.

    Key Activities:

    Brand Audit: Assessing brand roots, history, and foundational values.

    Cultural Analysis: Investigating internal company culture and societal engagement.

    Ecosystem Mapping: Analyzing stakeholders, competitors, and industry trends.

    Tools and Techniques:

    Stakeholder Interviews

    Cultural and Contextual Research

    SWOT Analysis

    Outcomes:

    Comprehensive Brand Insight Report

    Cultural Contextualization Report

    Ecosystem Opportunities and Threats Map

  • For organizations needing clarity on objectives, goals, and key strategies.

    Key Activities:

    Goal Setting: Defining clear, measurable objectives.

    Strategic Alignment: Ensuring alignment with the brand's vision and mission.

    KPIs and Metrics: Establishing key performance indicators and metrics for success.

    Tools and Techniques:

    SMART Goals Framework

    Strategic Alignment Workshops

    KPI Development Sessions

    Outcomes:

    Strategic Objectives Document

    Aligned Mission and Vision Statements

    KPI and Metrics Dashboard

  • For organizations crafting solutions and strategic initiatives.

    Key Activities:

    Creative Strategy: Developing aesthetics, messaging, and overall creative direction.

    Marketing Plan: Crafting effective marketing strategies and tactics.

    Digital Strategy: Enhancing the brand's digital footprint.

    Tools and Techniques:

    Design Thinking Workshops

    Marketing Strategy Sessions

    Digital Presence Audits

    Outcomes:

    Creative Strategy Blueprint

    Comprehensive Marketing Plan

    Digital Strategy and Enhancement Plan

  • For organizations implementing and building necessary elements.

    Key Activities:

    Product Development: Designing and improving product or service offerings.

    Organizational Development: Aligning internal processes with the brand’s mission.

    Business Model Innovation: Reviewing and enhancing business models and revenue streams.

    Tools and Techniques:

    Product Prototyping and Testing

    Organizational Structure Workshops

    Business Model Canvas

    Outcomes:

    Product Development Roadmap

    Organizational Alignment Plan

    Innovative Business Model Framework

  • For organizations executing and launching initiatives, with continuous monitoring and adjustment.

    Key Activities:

    Launch Planning: Detailed planning for initiative launches.

    Brand Activation: Driving social change through creative campaigns.

    Continuous Monitoring: Tracking outcomes and impacts, making necessary adjustments.

    Tools and Techniques:

    Gantt Charts and Timeline Tools

    Brand Activation Strategies

    Real-time Monitoring Dashboards

    Outcomes:

    Comprehensive Launch Plan

    Brand Activation Campaigns

    Continuous Improvement Reports

PACKAGES

Each package is designed to be flexible and customizable, addressing specific needs across relevant dimensions to ensure holistic, human-centered solutions that resonate with stakeholders and drive sustainable and regenerative growth.

  • Influencer

    Discovery and Definition:

    Setting foundational insights and strategic direction

    Tools for niche exploration and basic business setup

    Basic project management tools

  • Start-up

    Discovery, Definition, and Design:

    From insights to strategic initiatives

    Intermediate project management and digital tools

    Mentorship for early-stage growth

  • Small / Medium Business

    All phases: Discovery, Definition, Design, Development, Deployment

    Advanced project management and collaboration tools

    Establishment of centers of excellence and creative campaigns

  • Enterprise

    All phases with high customization: Discovery, Definition, Design, Development, and Deployment

    Enterprise-level tools for global strategies and sustainability impact.

    Comprehensive support for Centers of Excellence and brand activations.

Dimensions

We generate optics with our proprietary technology across 12 Dimensions to realize your Fully Present Brand for Holistic Well-being.

ORIGINS

  • Understanding the brand's roots and foundational values

ORGANIZATION

  • Examining structure, management practices, and alignment with vision

DIGITAL

  • Exploring the digital footprint and ensuring a robust digital presence

BUSINESS

  • Reviewing business models and financial sustainability

CULTURE

  • Investigating internal culture and societal engagement

CREATIVE

  • Focusing on aesthetics, messaging, and overall creative strategy.

PRODUCT

  • Evaluating product or service offerings and customer experience

BRAND

  • Analyzing brand identity, positioning, and reputation

ECOSYSTEM

  • Analyzing stakeholders, competitors, and industry trends

MARKETING

  • Assessing marketing strategies and ensuring effective engagement

RESULTS

  • Measuring outcomes, impacts, and setting KPIs

REGENERATION

  • Focusing on adaptability, innovation, and sustainability

Not Ready to go on the adventure of a lifetime, YEt?

Join the Think Tank For Emergent Ideas at Common House RVA every last Tuesday of the month to see what’s happening in your neighborhood.